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McDonald’s has posted the biggest decline in US sales since the height of the Covid-19 Pandemia five years ago as uncertainty caused by Donald Trump’s tariffs weighs a lot in the consumer’s feeling.
Sales of the same store in its home market decreased by 3.6 percent year a year in the quarter that ended in March, driven mainly by the counting of the lowest guests, said the world’s largest chain of Burger as it releasing the results Thursday.
The fall of sales in open restaurants for at least a year came as the consumer’s feeling was dropped late in the trimester as the US president’s taxes shocked markets and prompted concerns among Americans for their employment prospects.
Analysts had expected a more modest 1.4 percent drop in similar sale at the same time in approximately 14,000 American McDonald restaurants, according to Alpha. The data recorded the second quarter in a row for the SH.BA comparable sales to drop, and was the largest of a 8.7 percent drop in mid -2020.
McDonald chief chief Chris Kempczinski noted that “consumers are now accumulating with uncertainty”.
The data follows the weakest quarterly sales of the US in food and drink institutions Starbucks and Mexican Grill Chipotle. In contrast, the American unit of Taco Bell and Yum Brands reported a 9 percent increase in the same store.
McDonald shares have opposed the weak stock market to climb more than 10 percent this year, as betting investors that its free foods will attract customers during an economic landing. The US economy was contracted by 0.3 percent during the first quarter, according to data issued this week.
The Chicago -based company has continued to extend promotions such as a “5 $ meal agreement” introduced last summer. It has also rolled limited offers such as the combination of Big Mac, fries, drinks and collective figures associated with the release of A minecraft movie This month.
Comparable global sales fell 1 percent year a year in the first trimester, with weaknesses in countries including the UK partially offset by stronger market sales including Japan and Middle East. Excluding the extra day in 2024, global sales would be unchanged in the quarter.
Revenue fell 3 percent to $ 5,96BN, losing $ 6.12BN rating in an apparent alpha survey. Net income also underline expectations with a 3 percent drop to 1.87bn $.